Tag: App Store Optimization


Applications we use – our favorite tools (update 2021)

It is 2021 – time for an update of our “Applications we use – our favorite tools” blog series. An overview of tools we like and use frequently (an update to our 2018, 2019, and 2020 article). These tools are essential in our development and…


Uploading app assets to Google Play and the App Store

Publishing apps consists not only of the actual program code of the app itself but also of many other materials. This includes texts, images, videos, and various additional information such as privacy policies. You can see this in the apps’ representations in the stores, in…

New app downloads with seasonal apps

Big app publishers do it, you should adopt it as well. Get new downloads with seasonal apps. There are two strategies you should try. Apps for exactly one event Strategy number one consists of apps that are completely tailored to a holiday or a period….