How to update app descriptions with existing translations
App updates are undoubtedly crucial for the discoverability of App Store Connect and Google Play apps. But not only from ASO aspects, but of course also to announce and describe innovations, new features, and functions of the app. However, keeping the descriptions up to date…
How to deal with the changed app title lengths in Google Play
Besides some other changes, Google has changed the app title lengths within the Google Play Console.In the past, you could enter titles up to a length of 50 characters. Now, only 30 characters are allowed in total. Google will enforce this change as soon as…
How important are frequent and regular updates for your apps?
App Store Optimization (ASO) is a continuous and iterative process. As a result, App store rankings and trending keywords are changing daily. Frequent and regular updates are an adequate means to respond to various requests. To sum up, testing new keywords, announcing new features, publishing…
How to get more app downloads? Christmas updates!
It’s late November. Christmas is coming soon (a so-called game for Android and iOS). This is an important holiday worldwide, when many people, potential users, are concerned with the topic of Christmas and even search for it in the stores. After all, gamers want to…
How to manage App Store Localizations efficiently
The two app stores (Google Play and App Store Connect) support a variety of languages and dialects. To market an app in the best possible way, translate it completely! Not only within the app itself but also in the stores. This means that all titles,…
How to create beautiful app screenshots easily and quickly
Creating and providing app screenshots for your published apps is essential for Apple App Store Connect and Google Play Store. It is important to take into account the respective specifications of the app stores. This refers not only to size specifications but also to content…
Important update: change of the App Store Manager license model
The App Store Manager has been available on a license model without any charge for the last two years. App developers and app publishers from all over the world use the App Store Manager features frequently and with pleasure. Both the automated translation capabilities and…
New App Store Connect Authentication for third party applications
Starting March 2021, Apple made two-factor authentication mandatory for all accounts.Third party applications (like the App Store Manager) that perform asynchronous activities for app developers and app publishers are affected by this change. Above all, they have to implement new App Store Connect authentication functions…
A quick idea for more app downloads
With this approach, you can easily create more impressions in the stores. Create a special Easter version of your app. This usually results (if you have a cool app) in more app downloads.Easter is coming soon. Therefore, many people will again, withdraw in the leisure…
The art of publishing an iOS app
It can almost be called art to publish an iOS app. Ok, it’s no magic trick now, but compared to publishing an Android app, there are always magic moments in the process that will amaze the willing publisher. Not only astonishment, sometimes even despair. But…