How to deal with the changed app title lengths in Google Play
Besides some other changes, Google has changed the app title lengths within the Google Play Console.In the past, you could enter titles up to a length of 50 characters. Now, only 30 characters are allowed in total. Google will enforce this change as soon as…
How important are frequent and regular updates for your apps?
App Store Optimization (ASO) is a continuous and iterative process. As a result, App store rankings and trending keywords are changing daily. Frequent and regular updates are an adequate means to respond to various requests. To sum up, testing new keywords, announcing new features, publishing…
How to get more app downloads? Christmas updates!
It’s late November. Christmas is coming soon (a so-called game for Android and iOS). This is an important holiday worldwide, when many people, potential users, are concerned with the topic of Christmas and even search for it in the stores. After all, gamers want to…
How to manage App Store Localizations efficiently
The two app stores (Google Play and App Store Connect) support a variety of languages and dialects. To market an app in the best possible way, translate it completely! Not only within the app itself but also in the stores. This means that all titles,…
How to create beautiful app screenshots easily and quickly
Creating and providing app screenshots for your published apps is essential for Apple App Store Connect and Google Play Store. It is important to take into account the respective specifications of the app stores. This refers not only to size specifications but also to content…
Important update: change of the App Store Manager license model
The App Store Manager has been available on a license model without any charge for the last two years. App developers and app publishers from all over the world use the App Store Manager features frequently and with pleasure. Both the automated translation capabilities and…
How to work with the App Store Manager
The App Store Manager allows to manage, translate, edit, and transfer app descriptions (metadata, screenshots (planned)) to Google Play Console and App Store Connect. It offers many different functions to save ASO managers, app publishers, and app developers as many repetitive and cumbersome steps as…
A quick idea for more app downloads
With this approach, you can easily create more impressions in the stores. Create a special Easter version of your app. This usually results (if you have a cool app) in more app downloads.Easter is coming soon. Therefore, many people will again, withdraw in the leisure…
10 strategies to market your app
When it comes to app marketing, there are quite some good ideas and strategies out there you can give a try. Here are our favorite 10 strategies to market your app. 1. Create an app landing page As a target for potentially interested parties, a…
App updates and Automation
App publishers have to observe many things. They certainly get to the point where they try to combine app updates and automation. Complying with the guidelines of the platform operators. Create texts and images. And here, too, there are not only creative and artistic freedoms….